It's only Tuesday, but this ad for a telecom in Thailand, may be the best thing you'll watch all week.
The spot weaves a story about kindness rewarded over the course of 30 years. While the tale could have been rendered maudlin, it instead receives a cinematic treatment that is genuinely affecting. Many commenters raved that the ad is "better than a Hollywood movie" and that it made them cry.
Do share your thoughts on the tearjerker ad in the comments.
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